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When you first start your language business, issues concerning money and pricing can be one of the top areas of apprehension in this respect – how much to charge?

So much in successful business boils down to your connections – your clients, your suppliers, your extended network of peers.
But when you’re up to your neck in the daily grind of managing your business, it’s so easy to de-prioritise getting out there and meeting people.

It’s no secret that the economy has been through – and is still in – tough times. The self-employed have been especially affected. And language professionals above all.

As small business owners, we often feel like we have to do everything ourselves.

Sometimes this is because we think nobody understands our business or objectives as well as we do and won’t be able to do the job to the same standard.

It’s no surprise that in the current climate the Academy – like many businesses – is having a hard time. Normally during the winter, we rely heavily on our residential programmes which, for obvious reasons, are not taking place right now.

Picture the scene. You’ve been set up on a blind date by a close, trusted friend. Your date is doing and saying all of the right things and they seem to be articulate and intelligent. Everything is going well – but then, something funny happens.

The boom in online services is a blessing and a curse. On one hand we all now have so much more access to products and businesses who can help us resolve that issue we’re experiencing, fulfil the latest need we have or scratch whatever itch is niggling us

It’s astonishing to me how many times I have found events in my personal life have resulted in a lesson or observation that chimes perfectly with my professional life.

Meet Lando.

Over the years I’ve noticed a reoccurring theme which I’d like to address in this blog post, and that issue is one of self-worth and the consequences of not having it.